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English Content Marketing Specialist - CakeResume

Job Description:

“We are seeking a highly motivated and experienced marketing professional to join our team as an English Content Marketing Specialist. The ideal candidate should have a track record of proven skills and expertise in digital marketing, with a focus on growth & branding within the English market. 

As an English Content Marketing Specialist, your primary role is to develop and execute impactful content & SEO as well as brand marketing strategies that are in line with CakeResume's business objectives and effectively resonate with our target audience in the English market. This position necessitates a profound comprehension of digital marketing strategy, audience segmentation, and the capability to drive engagement, conversions, and leads through compelling marketing initiatives.”

Responsibilities:

• Build & maintain relationships with brands, communities, schools, and relevant organizations to grow CakeResume’s brand awareness & authority in the English markets.
• Responsible for formulating SEO & content strategies aligned with the CakeResume brand across different channels/platforms to achieve marketing objectives for the English market, including but not limited to website, blog, EDM, link building, guest blogging, etc.
• Collaborate with visual designers and internal/external content team members to execute SEO & content plans/strategies.

Basic Qualifications:

• At least 2 or more years of SEO & content marketing experience, with a strong portfolio showcasing successful SEO & content strategies.
• Strong project management skills and attention to detail.

Bonus Qualifications:

• Basic graphic design skills for visual materials.
• Familiarity with Google Ads & Meta Ads.

Note: Typically, there is another section labeled as "bonus qualifications," "preferred qualifications," or "nice to have." These qualifications are not mandatory but possessing them would make you a highly competitive candidate.

"I am a bilingual marketer with over 4 years of experience in digital marketing, specializing in content creation and SEO strategies. I am enthusiastic about the opportunity to join your team as an English Content Marketing Specialist after learning about the position on your company’s website."

"I led a team of three other marketers, significantly enhancing my company’s social media presence. I devised a strategy to secure book reviews from influential figures with tens of thousands of followers, resulting in a substantial growth in our overall social media followers from 15,000 to 350,000."

"Thank you for considering my application for the English Content Marketing Specialist position at CakeResume. I am eager to leverage my skills and experience to contribute to CakeResume's success in the English market. Please feel free to contact me if you require any further information."

Dear Ms. Johnson,

I am a recent graduate with a degree in business from NYU and I am writing to express my keen interest in the Sales Assistant vacancy within your esteemed organization, as discovered on LinkedIn.

The prospect of your company's expansion into Mexico has captured my attention, particularly regarding the language app that aligns seamlessly with the educational preferences of the local demographic. Drawing from my personal experience of studying abroad in Mexico and providing English tutoring to Latin American students, I possess firsthand insights into their specific needs and expectations in a language learning application.

My time living in Mexico inspired me to minor in Spanish and actively participate in the Latin American club. Serving as the Vice President of the Latino Culture Club for two years, I successfully navigated annual budget negotiations, leading to a substantial increase from the initial $1,500 to its peak of $3,500. Moreover, through strategic initiatives such as meet-and-greets, advertisements, and networking at events, I elevated attendance from a modest 30 students to an impressive 120 within two years of upper management.

The service your company offers is of exceptional quality, and I am confident in my ability to effectively promote it. The opportunity for frequent travel to Mexico is particularly appealing to me, as I have developed a genuine passion for the culture and aspire to build a career where I can immerse myself in it for an extended period. 

After years of studying Spanish, I can speak and read with fluency. While no one will confuse me as a native speaker, it is more than enough to talk business. 

Should you wish to explore further insights into my background and experience, please do not hesitate to reach out to me.

I appreciate your consideration.

Regards,

John Doe

Dear Mr. Liu, 

I’m a recent graduate from the Fashion Institute of Technology with a degree in commercial advertising and art. I found your company on Instagram and see that you guys are looking for a new social media manager intern.

I found your web series offering advice on various ways to wear purple to be brilliant. As a fan of bold and daring fashion, I believe that your company's fashion philosophies align perfectly with mine

Over my college career, I developed my own social media following. I have an Instagram page dedicated to American urban fashion blended with high fashion from Asia, which has attracted 15,000 followers. I photographed, edited, and wrote the copy for all 40+ posts on my Instagram. Additionally, I have recently expanded into YouTube and, this month created a video that garnered 60,000 views.

I've learned how to grow my own brand despite my meager resources. With your wonderful lineup of clothes and content, we can implement the same strategies I used on a greater scale and substantially raise awareness about Fashion Inc.

I’d love to start working on a plan right away, so please don’t hesitate to reach back to me.

Thanks for your time and consideration

Regards,

Susan Cello

Dear Hiring Manager,

I came across your listing on Indeed for a cashier. I am currently a communications student at the university near your restaurant. I am an out-of-state student seeking a part-time position to support myself financially. 

I am committed to putting in hard work and am willing to be flexible in covering shifts for a smooth operational flow. I've noticed that your restaurant is understaffed on the weekends, and I am confident that I can consistently provide relief to this issue.

I have 4 years of restaurant experience, three as a cashier and one as a waiter. I’ve experienced the pressure of rush hour, dealt with the responsibility of opening and closing the restaurant on time, and dealt with problematic customers.

I’ve eaten at your restaurant and your cashier system is similar to the one I’ve used in the past. The transition will be smooth for me; I can contribute to your restaurant from day one.

My experience as a waiter would be beneficial to your restaurant. In instances where a waiter calls in sick or when the orders become overwhelming, I can step in and assist. I’ve worked with several different ticket systems, I will quickly adapt to yours. 

I am looking to start a part-time job before the Spring Semester starts, so please email me back if my experience and skills intrigue you.

Thank you very much for your time and patience.

Regards,

Joseph Barley

Dear Recruiting Manager,

I am reaching out to express my keen interest in the Business Analyst position. With three years of experience as an analyst in the SaaS industry, I am eager to take the next step in my career. I recently came across this exciting opportunity on LinkedIn and am enthusiastic about the prospect of contributing to your team.

I created a data model that was able to measure the effectiveness of retaining our customers. One of our key products had a high churn rate, and it was reduced by 62% after we implemented a strategy that I devised. To arrive at this optimal solution, I tested various strategies within my business model before determining the most effective one for our company to allocate resources.

In addition, I also designed a statistical model to create a more accurate Ideal Customer Profile. My degree in survey research has become a great asset as it helps with categorizing characteristics among a wide variety of clientele, a consistent asset I bring to the companies that I’ve worked and interned for. 

I have a methodical approach that prioritizes effectiveness over pure speed. Your company has taken its time to release its latest product out of beta because you guys value a stellar product. I believe our working styles coincide with each other perfectly. 

I am considering a promotion for my current company, but I feel that I’d rather join a company that is growing. Let me know as soon as possible if you think we are a good fit.

Thank you for your consideration

Regards,

Rose Ramirez

I’ve been involved in marketing for 15 years, and have been in management for a decade. I’m applying for the position of Senior Marketing Manager. I found out about this position at a networking event.

One of my notable achievements includes spearheading an advertising campaign that significantly increased my company's presence in the Midwest, particularly in Chicago, where our market share tripled under my management. My marketing style is characterized by its aggressiveness and ambition, pushing my team to explore new platforms and expand into untapped venues.

I leverage my extensive connections with influential marketers and influencers to expose our products to new markets with high conversion rates. Learning about your company's expansion into New England has piqued my interest. Holding an MBA from a New England institution and maintaining strong business connections in the region, I have developed a strategic plan to utilize my network for securing ad space and generating organic traffic through SEO, tailored to resonate with the Northeast audience.

My management style is fast-paced and result-oriented, emphasizing autonomy for my team members while ensuring effectiveness. Your company's industry reputation aligns with my preference for independent and self-driven professionals, making it an ideal fit for my leadership approach.

I am eager to discuss potential strategic options for your expansion and address any inquiries you may have about my resume. Please feel free to contact me at 555-555-5555 to arrange a convenient time for a conversation

Thank you for considering my application. I look forward to the opportunity to contribute to your team's success.

Regards,

Matthew Isotope